Working with a graphic designer can help create a visually appealing piece to aid sales . A good graphic designer is also a visual problem solver and a visual interpreter. They can prioritize things in an eye-catching optical hierarchy of [...]
When it comes to designing a marketing strategy, print and digital advertisements each play different but crucial roles. In particular, here are various ways printed materials can influence your target audience. Print Reaches a Wide Audience According to Research. In [...]
As leaders, making your team feel valued is critical to fostering a positive workplace culture and a happy team. Organizations which regularly show appreciation to their employees far outperform those that don’t. APPRECIATE YOUR TEAM. We understand that you can’t [...]
Letterhead, along with other printed materials like business cards and brochures, are a visual representation of you and your business. Quality letterhead feels good in the hand and creates an impression by its very heft and texture well before the [...]
Business card:  Let’s start by saying this; the business card is not a piece of paper reserved for key players in an organization. It is a communication material that will help to move your business forward, build your business empire [...]
Design sits at the core of amazing brand experiences. Smart organizations are realizing that embedding design into business practices is now a necessity in order to create a deeper loyalty among customers, and ultimately to make an impact on their [...]
It is that time of the year again – where the roads are bubbling with the spirit of joy and happiness, and streets, houses and shops are dotted with an array of sparkling lights that reflects the holiday mood. The [...]
You have the idea put into motion, and everything you need to make a business available. So the next question is - how do you get people to know about your business and idea and how do you convince them [...]
Print marketing, if used well, can be a great way to illuminate and amplify a company's message and brand. Many people are not unplugging from digital mediums and many more prefer traditional means of marketing to their digital counterpart. When [...]
Everyone seems stoked about online marketing and selling. And they should be, but not at the expense of traditional marketing. Unfortunately, that is what is happening. Fortunately, some marketers see the opportunity inherent in this scenario and grab it with [...]
